Technology watch and competitive intelligence. Technology audits
Recording date: Feb 15, 2013
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Innovation is a discipline that all companies must practice, regardless their size or the sector where they compete. Beyond ideas, creativity, motivation, lateral thinking or creation and management of new projects (topics addressed in other courses of this master), an effective innovation requires a strategic management and introducing the necessary administrative instruments in the company, so that it can respond to the complexity and structural uncertainty where it nowadays develops its activity.
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: Mr. Enric Escorsa O'CallaghanIALE Tecnología
